Meet the Algorithms Planning Your Online Purchases

All online shoppers are becoming familiar with algorithms tailored to be the perfect salesperson. With the rise of AI and machine-learning in e-commerce, algorithm-driven personalisation of the customer’s experience is becoming crucial and deternmining the role of Ai in economy is very important. Indeed, using AI to define a marketplace can be messy as some purchasing pattern variants depends on unstructured data such as customer’s reviews, so it is important for entrepreneurs to understand the economic sturcture of the problem when applying AI to solve it. Jack Chua, Direct of Data Science at Hotwire shares 3 tips for a succesful implementation of algorithmic business solutions. Read More>>

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