Josephine is a venture-backed startup which serves dinner that is prepared, packaged, and partially grown by seventh- and eighth-graders at Willard Middle School in Berkeley. Last spring, Josephine’s cooks received cease and desist orders from local health regulators who said that selling prepared food made in a facility that hasn’t been inspected by health regulators is illegal. Read More>>
Monthly Archives: November 2016
How to appeal to subcultures on social media
All brands need to seek new ways to tap into communities, but the problem is that many of them have an “average” user in mind when crafting their strategies. Laurent François, founder of RE-UP, talked about the importance of appealing to the subculture in social media, offering useful points on why brands need to invest more in their actual audience. Read More>>
The four key responsibilities of a good board member
Rory O’Driscoll, a founding partner at Scale Venture Partners, outline four key responsibilities that a good board member considers conscientiously. Entrepreneurs should think extremely carefully in the board formation process, this is an individual you can never get rid of, as long as you are private board seats last for life. Read More>>
Cutting Through the Machine Learning Hype
The tech ecosystem is well acquainted with buzzwords. Pitch decks and headlines today are lousy with references to “artificial intelligence” and “machine learning”. But what do those terms really mean? And how can you separate empty claims from real value creation when evaluating businesses and the technologies which underpin them? Read More>>
Drone startup Zipline raises funds for on-demand blood deliveries
Half Moon Bay drone startup Zipline recently raised $25 million from major investors to deliver blood to transfusion patients in Africa. Zipline’s business model attacks the “last-mile problem” — lack of transportation and communication often makes it difficult to get blood or medicine from a city to a rural or remote area. Read More>>
How Millennials Are Discovering Music
Online music platforms are eager to learn the behaviour of millennials. Millennials have disposable income and tastes that have not yet crystallized. Koerbel surveyed 1500 people and conducted in-depth interviews. Have a look at their results. Read More>>
Legal Fees When Starting a Business
Any comprehensive business plan will include an estimate of start-up costs, considering everything from rent and employee wages to inventory and insurance, and also legal fees. The best way to get a sense of what your startup’s legal fees may be, and how to save on them, is to talk to a local business attorney. Read More>>
The Money Metric You Might Not Know — But Should
Will you run out of money before you turn a profit? That means you’re default dead. When you find yourself starting a company where expenses exceed revenues — which is pretty much every startup in history — make sure you evaluate and pay attention to this important status. Read More>>
A Clever Strategy to Combat Free Riding
Any time you have two or more people working together, each acting in his or her own best interest, they behave less efficiently than if they were working alone. This is because what is best for the group tends to differ from what is best for each of us. George Georgiadis proposes a clever way of getting around the free-rider problem, particularly for somewhat involved collaborations that unfold over time. Read More>>
How Stress Influences Decision-making
Wharton marketing professor Gideon Nave studies the relationship between biology and decision-making. His latest research focuses on how hormones and stress alter the way people think.
The way we make decisions is influenced by our biological state. Things like hunger, sleep deprivation and stress influence the process of decision-making. All of these things are measurable nowadays, and we can learn a lot about individual differences between people from these measures. Read More>>
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