The purpose of a startup is to turn an idea into a successful product. Marketing Strategy plays a main role in this conversion. Many high-potential companies often struggle to grow and attain profitability because of their poorly designed marketing strategy. This article give an insight about the go-to marketing strategy required to be successful. Read More>>
Monthly Archives: January 2017
MAKING OPERATIONS YOUR SECRET WEAPON
Linda Kozlowski, the COO of Etsy has redefined the company’s brand by launching a new communications strategy and by integrating user feedback into product development. She speaks about the importance of making operations as company’s core and selecting the right COO for it. Read More>>
HOW TO BUILD A HARD TECH STARTUP
Hard Tech startups require its founders to develop a different set of business skills than those required for the general ones since in these kind of start ups it is very difficult to tell if their invention works or not. Here is some insight on the lessons learnt by an emerging Hard Tech company. Read More>>
THE FIVE STAGES OF STARTUPS TO REACH THE FIRST MILLION
Having a business of your own can be both exiting and scary. There are so many variables to consider when making your business successful that one might get distracted and loose focus on the goal. The key to making your business successful is knowing where you stand in your venture and where you want it to be. Read More>>
“YOUNG BLOOD” TRANSFUSIONS OFFERED AS AN ANTI-AGING REMEDY
A private clinic in California has come up with an Anti-Aging treatment which involves infusing the blood from young adults into the elder ones. While this practice is questionable scientifically and ethically , the study has gained immense popularity from the people. Read More>>
THE LESSER KNOWN MVP’S
An MVP (Minimum Viable Product) has the concept of testing the validity of a product economically. It’s about reducing the risk of spending time and money in building a product to find out what the customers think about it. Here is a successful company with a lesser known creative MVP. Read More>>
STARTING A BUSINESS WITH SPACE IN MIND
These companies have ingenious goals for their future,from utilizing resources of an asteroid to creating shelters that enable human colonization in Mars. Here are the companies with space-based initiatives and what they have planned for the industries. Read More>>
AN INSIGHT ON WORKING WITH ANGEL INVESTORS
Angel investors are the individuals who put in their own finances into a business. They can be a vital component of startups with their investments and their involvement in giving advices and making new connections can add substantial value to startups. Here is an insight for entrepreneurs on how to work with them. Read More>>
EIGHT GAMES AND EXERCISES TO SUPPORT YOUR CONTENT MARKETING IDEATION
Ideas are an important part of content marketing. The more you have, that better they get and this means creating that mindset of creative play where the best brainstorming happens. Here are a few games and exercises to get started. Read More>>
STARTUPS ARE MAKING THE REJECTION LETTER A THING OF THE PAST
Your firm has to hire 100 entry-level salespeople every year? No problem. Your intelligent applicant tracking system has already identified 250 college freshmen and sophomores with the right qualities, the result of which will be an invitation to interview for a summer job.This will mean fewer bad hires, better employee retention and less lost sleep from being rejected. Read More>>
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