Category Archives: Growing new Business

4 Lessons for Deep tech Entrepreneurs

Deep tech entrepreneurship is those ventures that provide disruptive solutions that are based on technology that is hard to reproduce, unique and is protected. These companies usually have a very innovative solution to the problem that is achieved after rigorous research thereby paving way for them in the market. Here are a few lessons to entrepreneurs who are trying to start or expand their digital deep tech company.

  1. Research and Innovation are independent and orthogonal.
  2. Mostly data-driven and thus the “data network effects” play a vital role in developing long term strategies.
  3. Having a clear focus and aim for the vertical market.
  4. Expertise in scaling up is the real Secret to stay in the game and dominate the market. Read More>>

The success paradigm for Tech vs Hardtech Startups.

Tech startups deal with software, cloud computing and mobiles. on the other hand, Hard tech startups are mostly concerned with materials, energy and Lifesciences. It is shocking that the criterions governing the success of both are completely different and thus a basic playbook cannot be used for both categories by an entrepreneur. However, in the past decade, tech startups have followed a particular trend in order to remain successful such as;

  • Building products that fit into the big market by taking advantage of the rising smartphone market and also cloud computing technologies.
  • Putting together a team of engineers, managers and designers to facilitate lean software development and growth methodologies.
  • Using the right mix of “Tried and true” as well as the “out of the box” business strategies in order to expand larger and faster with the assistance of right executives.

Although it sounds really simple, it is extremely difficult to implement them and the pattern is completely different for Hardtech startups. Read More>>

Money Talks, But Mentorship Matters More

The pitchbook data says US-based startups have raised  $66 billion in venture funding in the first quarter of 2019 putting the market on track to surpass the $100billion mark by the end of 2019. However, there has been a considerable decline in the VC acquisition in  Angel and seed-stage rounds, thus raising the question for all startups as to what is the right time to get investors and how to pick the right investors or partners. here are some perspectives shared by some leading early-stage venture capitalists that will help you have a better insight about VCs.Read More>>

The revival of Jeri Ellsworth’s AR glasses

Tilt Five was started by Ceo and Ex valve engineer Jeri Ellsworth and a few castAR employees who put together enough funds to buy back assets of their former company castAR in 2017. after 2 years of reworking, they are all set to launch an improved version of their AR glasses that is encased in a sleek polycarbonate shell making it futuristic in design and also comes with a customisable nose piece. They aim to integrate the experience of board games and video games with AR and make tabletop gaming affordable. Read More>>

Guide to a Perfect Pitch

1. Keep the pitch short and Focused:

Timing is crucial so take lesser time to pitch to make it better.

2. Turn your Pitch into a story

This is the best way to captivate your listener’s attention.

3. Explain exactly what is unique about your product or service:

Go back to the drawing board, if your product or service is not unique compared to the one already in the market.

4. Explain who your target audience is:

Use Demographics and psychographics to pinpoint your target audience.

5.Explain how you are going to obtain these customers:

Proposed Marketing/campaigning ideas, technique and methods to be included in the pitch.

Read More>>

5 ways to cultivate Curiosity

A recent study by Harvard Business Review shows that organisations and entrepreneurs that spark curiosity in their team at all levels have more chances of surviving sudden shifts and economic crisis.This makes the organisation a lot more flexible,sturdier and thus helps to capitalize on new opportunities and build a long lasting company. Although many times we feel less curious because of the work load and lack of time to do fun things like daydream or chase rational thoughts. Luckily, these simple habits will help you stay curious .Read More>>

Defining Growth Design: The Guide to the Role Most Startups are Missing

In Defining Growth Design: The Guide to the Role Most Startups Are Missing, Angel Steger Dropbox’s current director of growth and design highlights the apparent need for companies to have a growth and development department. Although it is very important to have such a department during the beginning stages of a company, it is also extremely vital throughout the maturity of a company. Creating innovative products and services in the beginning is what creates success and, sustaining this innovation is what keeps a company successful. Read More>>

How to Shape Remarkable Products in the Messy Middle of Building Startups

Behance founder Scott Belsky has lived and studied technology startups from a number of vantage points — as advisor (Uber, Pinterest, sweetgreen), author (Making Ideas Happen), investor (Benchmark), and Adobe’s Chief Product Officer — and observes that the most critical part of a startup’s journey is the least discussed and most misunderstood: the middle. Read more>>

Hypergrowth and The Law of Startup Physics

The leadership at Coinbase, Lyft, Checkr and other high-flying startups are grateful that their coach, Khalid Halim, didn’t skip out on a class called Military Science as an undergrad at UCLA: “I started noticing patterns in startups — which I’ve validated with executives and VCs over the years — that how companies scale and break matches military groupings.” Halim pulls at the strings of the phenomenon to articulate what he calls the law of startup physics.  Read more>>