America is currently experiencing what some are calling a “startup boom.” That’s right — even with a raging pandemic and an ugly recession, America is seeing a boom in the creation of new businesses. Most of these new businesses are seizing opportunities created by the weird coronavirus economy — an economy where people don’t really want to do stuff face-to-face anymore. The largest area for new business creation is online retail. Of course, at the same time, we’ve seen a massacre for brick-and-mortar retail — and we don’t know yet whether these new businesses will fill the job void. Moreover, many of the new businesses are just people who were laid off and were forced to strike out on their own. But with these important asterisks, it may be good news that new businesses are growing out of the ashes of old businesses. The lack of business creation during the Great Recession, was a big reason that it took so long to recover. Fingers crossed it’s different this time. Read More >>