LIVING THEIR BEST LIFE AT HOME: SENIOR-FOCUSED STARTUPS AND VCS REEVALUATE ELDER CARE

Over the last 10 years, investment in startups focused on the areas of “elder care” and “home health care” has increased. At the same time, investors are eying new opportunities in the space. Reframing technologies so seniors can live their best life, be active and prevent health mishaps while staying in their own home is the key, say experts we interviewed. The Centers for Disease Control and Prevention defines the concept of “aging in place” as “the ability to live in one’s own home and community safely, independently and comfortably, regardless of age, income or ability level.” Forward-thinking health plans and venture capital groups are incubating solutions in this space right now, so we will likely see interesting services being spun out of some health plans. Read More >>

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