Entrepreneurs are good at generating ideas however; a skill that may not be their strength is public speaking. Giving a proper business presentation is what can help entrepreneurs advance their ideas into businesses and create ultimately long-term business success. Tim Calkins who spent years as brand manager for Kraft Foods offers four different strategies that help take a business presentation from average to compelling and convincing.  Firstly, preparation is key. Not necessarily preparing the delivery of the speech but instead focusing on which audience you may be presenting to and adjusting your presentation accordingly. The content that you tell your audience also must be simple concise and tell a smooth flowing story. Having a good idea in a business presentation is not enough; you also must be able to tell it.  Read More>>