How to Make Ads That Even Savvy Customers Trust

Your company is debating a marketing strategy for an upcoming sale. Should the ad campaign stress that your products are routinely given high ratings by Consumer Reports or do you want to remind customers that the sale price will only be offered for a limited time? If combating skepticism is a goal, touting your Consumer Reports rating might be the way to go. Read more>>

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s