The dos and don’ts of crafting frontier-tech companies

Powerful tools, amazing talent and endless dollars flowing from eager investors makes today an amazing time to start tomorrow’s technology companies. Curious and ambitious founding teams are putting their skills to work toward solving real-world problems. Here’s how to build hard value while avoiding common pitfalls in nine exciting startup categories that will brighten our future. Read more>>

6 takeaways from the ClickZ Blockchain Marketing Forum

On the morning of March 6, ClickZ hosted the ClickZ Blockchain Marketing Forum in New York, bringing together 80 senior marketers to discuss the impact of Blockchain and Cryptocurrency on marketing. Jeremy Epstein, former VP of Marketing at Sprinklr, CEO of Never Stop Marketing and a recent advisor to the Pentagon, opened the morning session drawing on his 20+ years of experience bringing innovative technologies to the mainstream. Read more>>

How to Build a Brand Pyramid

In this world full of ads, companies need to cut through the noise. The smartest way to do that is to build a strong, memorable brand and relentlessly nurture it over time. Whether you’re a Fortune 500 company or a small start-up, solid branding can reward you with pricing power, customer loyalty, lower advertising costs and inspired employees. However, many companies struggle with branding. Read more>>

MoviePass CEO proudly says the app tracks your location before and after movies

Everyone knew the MoviePass deal is too good to be true — and as is so often the case these days, it turns out you’re not the customer, you’re the product. And in this case they’re not even attempting to camouflage that. Mitch Lowe, the company’s CEO, told an audience at a Hollywood event that “we know all about you. We watch how you drive from home to the movies. We watch where you go afterwards.” Read more>>

Like It Or Not, Personal Health Technology Is Getting Smarter

With sensors that can collect data on body movements, heart rate, blood pressure and other metrics, the list of health trackers that go beyond activity trackers like Fitbits gets longer each year. “There’s definitely an explosion of these things,” says Dr. Joseph Kvedar, the vice president for connected health at Partners HealthCare in Boston, and an associate professor of dermatology at Harvard Medical School. Read more>>

The Three Mindset Habits That Helped This Scientist Launch A Startup

It was December 2010 and Frida Polli’s life was unfolding even better than she planned. After graduating from Dartmouth, she earned her PhD in Neuropsychology and was completing her postdoctoral fellowship. She found herself yearning for a different career. Polli decided to make a radical life shift by applying to Harvard Business School, where an opportunity to launch a startup, the embodiment of her quest, quickly presented itself. Read more>>

Udacity, with eye to eventual IPO, says revenue more than doubled in 2017

SAN FRANCISCO (Reuters) – Online education company Udacity, which offers courses in high-tech subjects such as machine learning, said on Tuesday it more than doubled its annual revenue last year and added about 34,000 new students to its online degree programs. The company, founded by Sebastian Thrun, one of Silicon Valley’s pioneers in self-driving cars, said it increased revenue to $70 million in 2017 from $29 million the prior year. Read more>>